An article on this lesser known Indian religion
https://www.bbc.com/news/world-asia-india-48879591
“…Community leaders attribute the rise to three things: growing disenchantment among the young with the pressures of a modern world, gurus of the faith adopting modern technology to make it easier for people to communicate religious ideas and finally, a superstructure of religious retreats that allows young people to experiment with monastic life long before they choose to commit to it…”